Racial profiling is easily seen in our society. From job placement to loan preferences, such discrimination is both painful and inhuman, but what is the root of all of this? Is it based in just race or has it become a matter of communication? Is it really a matter of simple difference in skin or is a matter of voice?

When European colonizers first came to this country, it was a lack in communication that led the settlers to believe that the Native Americans were savage. They were unable to grasp the culture and strict moral values from them, and there by allowed for the natives’ brutal treatment. However, miscommunication is only as strong as the people who enforce it.

When you consider the fact that Native American enslavement and eradication was actually an economic prospect rather than a moral objective, the idea that one would be denied living accommodations due to economic gain from the avoidance of racial desegregation, is morally disruptive and what is even worse overly human. Race is a factor in some communities where individuals, who appear to be unbiased toward other races, prove less than eager to live with a culture other than their own. It is a natural occurrence for certain like groups to prefer close contact with those of their own likeness. Of course, so is viciously mauling anything that gives you a slight start or that you simply don’t like. During the European occupation, heads of state decided that the eradication of these "savages" was the only moral thing to do. For it was the will of God for "their" race to hold the resources and riches of these people. And of course if they never attempted to understand the native cultures they would always be, in their eyes, "savages," a deluded and sadistic mind set indeed.


So the attempts made by these royals are not that different from the attempts of some companies to segregate their housing sales to like cultures. The only difference is that this miscommunication is only made to aware by these companies, and they are structured to profit from this segregation of language. At least with the royals were insane enough to think it a morally righteous thing to decimate an entire race. What excuse do the companies have?